perpHect

Terms of Use

Last updated: 29 May 2026

These Terms of Use ("Terms") govern your use of the perpHect app, operated by PERPHECT LTD, a company registered in England and Wales (Company No. 16011627). By downloading or using perpHect, you agree to these Terms.

1. The Service

perpHect is an AI-powered hydration coaching app that provides personalised daily hydration targets, adaptive reminders, behavioural insights, and progress tracking. perpHect provides general hydration guidance only and is not a substitute for professional medical advice, diagnosis, or treatment. Always consult a healthcare provider about your hydration needs, especially if you have a medical condition.

2. Subscription

perpHect Premium is an auto-renewable subscription priced at £3.99 per month (or the equivalent in your local currency), following a 7-day free trial for new subscribers.

3. What the Subscription Unlocks

perpHect Premium unlocks the full experience: AI coaching and daily plans, smart reminders, weekly insights, full check-in history and progress tracking, Apple Health integration, and future features at no additional cost.

4. Acceptable Use

You agree to use perpHect only for lawful purposes and not to misuse, reverse-engineer, or interfere with the app or its services. Your account is for your personal use.

5. Intellectual Property

The perpHect app, its content, branding, and coaching system are owned by PERPHECT LTD. These Terms do not grant you any ownership rights in the app.

6. Disclaimer

perpHect is provided "as is". To the fullest extent permitted by law, PERPHECT LTD makes no warranties about the accuracy or fitness of the hydration guidance provided, which is general in nature and not medical advice.

7. Account Deletion

You may delete your account and all associated data at any time directly within the app under Profile → Delete Account. On confirmation, your account, hydration logs, check-ins, notes, and behavioural profile are permanently removed. You may also request deletion by emailing [email protected]. See our Privacy Policy for full details on data handling and deletion timelines.

8. Governing Law

These Terms are governed by the laws of England and Wales.

9. Contact

For questions about these Terms, contact [email protected].

PERPHECT LTD, registered in England and Wales, Company No. 16011627.